When BeSound Founder and CEO, Bailey, received a possibly life-changing diagnosis in her early-20s, she was shocked to discover that current medical imaging methods were insufficient to provide a definitive answer to the question of whether or not she had cancer. Her experience inspired her to pivot from her PhD studies in quantum physics to focus on improving women’s healthcare.  Using her background in scientific research, and propelled by the experiences of other young women who had been recently diagnosed with breast cancer, she began to explore the possibility of finding better cancer detection technologies.